Digital Media & Publishing

Access the Talent You Need to Modernize Your Software Stack

Client

Singapore-based News & Lifestyle Media Organization

Industry

Digital Media & Publishing

Timeline

2020 – Present

Access the Talent You Need to Modernize Your Software Stack

The
Challenge

In 2020, the Client was gearing up to radicallytransform and modernize their software stack andbackend architecture. The Client faced threespecific operational constraints:

Talent Shortage

There was an acute shortage of thespecific skills and experience in theSingapore market at the time. Theseincluded skills such as React, JavaScript,TypeScript, UI and UX, Node-js, NestJS,Java, Spring Boot, Python, PHP, Laravel,.NET, iOS, Android, AWS, cloud platforms,Docker, Kubernetes, DevOps, IAM,WordPress, Drupal, SAP, and QA.

HR Mandate

The Client had an internal freeze on hiringdirect full-time employees, requiring themto use an outsourced contract workforcemodel instead.

Legal Barriers

The client lacked legal entities in targetrecruitment hubs (Philippines, Vietnam,Indonesia, Sri Lanka), preventing directhiring.

The Solution: Multi-Country
Employer of Record (EOR)

Axpara helped the Client establish an offshore engineering hub, acting as the Employer of Record across all countries and hires. This transferred legal liability, contract management, and administration from the Client to Axpara.

Methodology

Sourcing

Working in tandem with the Client's hiring managers, we recruited talent across the Singapore, Philippines, Vietnam, Indonesia, and Sri Lanka.

Vetting

  • Pre-interviews conducted by our technical recruiters
  • Comprehensive background checks for shortlisted candidates
  • Technical take-home assessments to verify coding competency
  • Final stage client interview

Onboarding

Axpara would then onboard the talents with full statutory and legal compliance depending on which country they were based in.

Mobility Support

Our global reach allows us to support the talents in making cross-border moves, allowing the Client to retain critical institutional knowledge even as talents relocate (in two cases, from Singapore to Australia).

Commercial Model

Unlike standard EOR providers that charge a percentage of the employee's gross salary, Axpara implemented a flat-fee model. This decoupled the service cost from salary increases, allowing the client to hire, retain and reward senior talent without escalating administrative fees.

Quantitative Results (2020 – Present)

Recruitment discussion

Recruitment Performance

Time to Hire

All open roles were filled within 45 days

Staff Quality

Hired engineers averaged 5 years of technical experience.

Retention

The offshore team maintained an average tenure of 2-3 years. Many of the talents have exceeded 5 years of service as of now.

Scaling Phases (Year-on-Year Hiring Volume)

The partnership began with a small pilot team and scaled aggressively based on the flat-fee model's success.

Hiring phases table
Operational outcomes team

Operational Outcomes

Successfully executed a significant enterprise-grade hiring expansion of the engineering headcount to meet critical business demands.

Not Sure Which Model
Fits Your Company?

Scale across Southeast Asia with full compliance, predictable cost structures, and long-term talent retention.

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